OpenAI Launches In-Chat Apps: ChatGPT Now Hosts Spotify, Canva, Zillow & More
Imagine chatting with an AI assistant that not only understands your questions but seamlessly serves you with apps like Spotify for music, Canva for design, and Zillow for real estate—all without ever leaving the conversation. This vision has become reality as OpenAI launched In-Chat Apps, a groundbreaking feature that embeds full-fledged applications inside the ChatGPT interface. This tutorial dives deep into what In-Chat Apps are, how they work, and why they redefine AI interaction.
What Are In-Chat Apps?
In-Chat Apps transform ChatGPT from a purely text-based assistant into a versatile platform where developers can embed third-party apps. Users can interact with these services directly within their chat, enabling fluid multi-tasking and instant access to tools without switching tabs or launching separate apps.
Key Features
- Seamless Integration: Apps run within ChatGPT’s interface, preserving conversation context.
- Wide App Availability: Launch partners include Spotify, Canva, Zillow, Coursera, and more.
- Interactive Workflows: Users can perform complex tasks like booking rentals, creating designs, or playing music from chat.
- Developer SDK: Enables app developers to embed their services with minimal friction.
Why In-Chat Apps Matter
Traditional AI assistants often funnel users to external websites or apps, interrupting the interaction flow. In-Chat Apps eliminate this friction by hosting services where the user already is—inside ChatGPT. This boosts productivity, engagement, and user satisfaction. For example, while planning a move, users can compare rental listings on Zillow while asking design questions on Canva—all in one chat window.
How In-Chat Apps Work Under the Hood
OpenAI provides an Apps SDK that developers use to create integrations. Each app is embedded as an interactive module within ChatGPT. When users request app-specific actions, ChatGPT routes those requests to the respective app module and displays results right in chat. The system communicates securely and in real-time between ChatGPT and the embedded app’s backend.
App Examples and Use Cases
Spotify: Music at Your Command
- Play, pause, and customize playlists
- Discover new music based on your preferences via chat prompts
Canva: Design Without Distraction
- Create or edit graphics using natural language instructions
- Share drafts and get design suggestions instantly
Zillow: Real Estate Made Easy
- Search rentals and homes with conversational queries
- Compare listings side-by-side without leaving the chat
Real-World Example: Planning a Home Move
Imagine a scenario where you want to organize your move efficiently:
- Ask Zillow inside ChatGPT to find apartments in a preferred neighborhood.
- Use Canva to draft moving checklists and packing labels without toggling apps.
- Hype yourself up with Spotify by playing your favorite energetic playlist while packing—all from the same chat.
This kind of multitasking harmony was unthinkable before but now is reality thanks to OpenAI’s In-Chat Apps.
How Developers Can Embed Apps
OpenAI released an Apps SDK that simplifies embedding full apps inside ChatGPT. It supports secure API calls, UI embedding, and context preservation. Developers benefit by reaching users in a new, highly engaged environment without building separate chatbot frontends.
Key steps include:
- Registering the app with OpenAI
- Defining user intents and dialogs for AI comprehension
- Integrating app UI components into the chat window
- Testing seamless back-and-forth interactions
SEO Long-Tail Keywords to Consider
- How to use In-Chat Apps in ChatGPT 2025
- Best ChatGPT apps for productivity
- Integrating Spotify Canva Zillow with ChatGPT
- OpenAI Apps SDK tutorial
- ChatGPT embedded apps for multitasking
Curiosity Section: What’s Next for In-Chat Apps?
OpenAI’s launch is just the beginning. Imagine future chatbots hosting thousands of apps spanning education, finance, wellness, and enterprise services—all interacting intelligently. Could your daily life become a one-chat ecosystem? Keep reading to explore advancements that could reshape human-computer interaction entirely.
Frequently Asked Questions (FAQs)
- What are the benefits of In-Chat Apps in ChatGPT?
- Smoother workflows, instant access to apps without context switching, and more engaging user experiences.
- Can I use In-Chat Apps on mobile?
- Yes, the apps work inside ChatGPT’s mobile and desktop interfaces.
- Are apps like Spotify free within ChatGPT?
- Users require existing accounts for linked services; interaction within ChatGPT is free but subject to each service's terms.
- How secure is data when using embedded apps?
- The communication between ChatGPT and apps uses secure protocols, and user data is managed per each app's privacy policy.
- Can developers create their own In-Chat Apps?
- Yes, OpenAI provides an Apps SDK for developers to embed custom apps inside ChatGPT.
- Is there a limit to the number of apps I can use simultaneously?
- Currently, users can access multiple apps in parallel within the chat interface.
- Do In-Chat Apps work offline?
- No, they require internet connectivity to interact with backend services.
- How does ChatGPT handle switching between apps?
- It maintains conversation context and routes requests dynamically based on user queries.
- What kinds of apps are supported?
- Currently, apps focused on music, design, real estate, education, and more are supported with plans to expand.
- Can In-Chat Apps be customized for different user needs?
- Developers can tailor app dialogs and features for personalized user experiences.
Conclusion
OpenAI’s In-Chat Apps breathe new life into ChatGPT by integrating powerful third-party services without users ever leaving the conversation. This innovation streamlines multitasking, enhances productivity, and creates a more intuitive AI experience. Whether you’re a casual user wanting easy access to Spotify or a developer eager to embed your app, In-Chat Apps unlock unprecedented potential for conversational AI.
My personal takeaway? The future of human-AI interaction is becoming more immersive, connected, and efficient by the day—and with OpenAI leading the way, this is just the start of a transformative journey.
“Technology is best when it brings people together seamlessly.”